Design Your Business Cards in QuarkXPress

This article will help to design business card in QuarkXPress. This a very useful tool to create the best designs of business cards. QuarkXPress gives many tools to create and design attractive cards. To design a new business card, open a new document and draw few frames to exact size of the card that you need. The most common and standard size of a business card is 4.25 wide by 2.25 high.

First step to do is find a logo for the card. If you have outsourced the logo creation and not received yet, then use a sample picture from the clip art. To add the picture on the card, draw a picture box in the frame and bring in the picture or import it.

Next step is to put in your name and contact information. So, draw a text box in the frame and enter your information such as name, designation, company name, contact number, fax number, website and email address. After entering the information, make changes on the name especially to its size, font and color to make it stand out of the rest. Similarly, work on the designation with the preferred fonts.

You can create separate text boxes for the contact numbers and email address. It is not mandatory, but another option that is available. Having them in separate text boxes will help to alter the information precisely.

If you need to any other information on the card, create a new text box and put them. People will mostly like to add in a slogan or a caption for the company on the card. Once you complete working on the information on the card, create duplicates on the page for printing. Measure the size of the card and make appropriate duplicates that will fit in to the card paper. Print the designs on to the business card paper.

Working With Wholesalers – Rules of Thumb

Wholesalers are distribution people who sell their products and goods to the retail owners who would then make the final sales to the ultimate customers. To put is in a simpler way, wholesalers buy goods from the manufacturers and in turn sell them to the retailers. Dealing with the right wholesaler could actually help your online business improve. Therefore, in order to deal with the wholesalers, it is essential to consider certain important rules that can help you get your business kick started smoothly.

Thumb Rules to follow while working with whole sellers:

· Plan and develop an appropriate marketing strategy – Any kind of wholesalers would definitely give more importance to know how you are planning to market their products. This is primarily to ensure, maintaining and placing regular orders and for meeting the demands of the consumers.

· Focus on Targeted Market – The success between the relationships with your wholesalers greatly depends on the targeted market. Find out those wholesalers who sell successful products in the market that would enable you to reach out to the market fast.

· Ready for a competitive market – When you have decided to buy from wholesalers, the best ways to keep your business successful is by studying the various marketing strategies. Check out the prices offered for the same product by other dealers; Learn to pack the goods, various marketing procedures and the method of supplying goods.

· References – Get more references from your friends and make a thorough research on the potential wholesalers. Once you have chosen, work with them like a business partner. Getting into a partnership with a wholesaler could be a great way to improve your ecommerce business.

· Make sure to find a reliable and reputed wholesaler who could bring in huge profits for your online business. Numerous internet scams and frauds hit the market from time to time. Meanwhile while finding the wholesalers it is important to check their Sales tax ID. A real wholesaler would surely charge you with a small refundable deposit in order to set up an account with them.

· Special discounts & offers – Many wholesalers could offer affiliate programs, great prices, packages and discounts to the retailers. Therefore, you can save a lot of money while purchasing bulk quantities of products.

Keep in the mind the above mentioned rules while working with the legitimate wholesalers and you will be on your way to success.

Good Quality Safety Products Ensure Best Protection

When buying Safety Products, it is important to ensure that they are of the best quality to ensure complete protection to the user. Reputed manufacturers produce a wide variety of protective equipment which is used in various fields where workers are exposed to dangerous situations.

Adequate Warranty on Products

It is a good idea to search for a reliable online dealer to buy Fire Protection Equipment as every work place needs adequate safety measures to avoid a mishap. Customers can check out the website of the manufacturer to get an idea of ​​the various Safety Products available and their details. Manufacturers of such equipment have their own website where they provide pictures of the products along with sizes and cost. If the client wants further information, he can click on the desired product and learn the method of using it.

It is essential to search for companies which manufacture good quality protective equipment and provide warranty on the products. This ensures that the products supplied by the company meet the required safety standards. Also, in case of a problem with the product within the warranty period, the company is bound to replace the product promptly.

Interested clients can choose from a wide variety of Safety Products which are used for domestic, commercial or industrial purposes. In jobs, where workers are exposed to dangerous situations like in construction sites and highway maintenance work, it is essential to provide high visibility vests.

These come in fluorescent shades so that the workers can be easily detected by vehicle drivers on the road. Also, in certain kinds of risky jobs, it is essential to invest in electronic flares which emit a bright light so that vehicle drivers can detect the light from long distances. Such powerful
flares are essential especially at night to inform others about ongoing work at a particular location.

Prompt Online Shipping

In most factories, offices and schools it is essential to install good quality Fire Extinguishing Equipment to avoid a mishap, if a fire accidently breaks out. Accidents caused by fire are common and can happen in any place without prior warning and it is essential to take adequate protection to avoid such mishaps. Such accidents can be caused by electrical short circuits or ignition of explosive material.

Large buildings should have good quality Safety Products to provide protection against fires. Such equipment should be installed in all the floors of the building so that if fire breaks out, it can be immediately controlled. When buying such equipment, it is essential to search the internet for reputed manufacturers. The client should also compare the prices of safety equipment on various online sites to get an idea of ​​the cost. After selecting the desired product, they can place an order on the website itself.

Reputed manufacturers promptly deliver the items on payment of reasonable delivery charges and also offer reasonable discounts on bulk orders. The customer can also become a member of the site and keep himself informed about the latest equipment available.

By checking out and buying good quality Safety Products online, any employer can ensure complete protection of his employees at a reasonable cost.

10 Reasons Why Your Restaurant Needs a Website

The modern business must have a Web presence that communicates its brand and basic information to target audiences.  Despite that 89% of Internet users research restaurants online, thousands of restaurants still have little or no online presence. It’s essential that restaurants develop and maintain a basic website.  You may say that your business does not need a website, that it’s too expensive or you don’t have time to create or maintain it.  But when the purpose of a website is to deliver value to your customers, who in turn generate business, a website is essential.  In the same way you satisfy customers when they visit your restaurant, you should satisfy their informational needs online.  For the restaurant owner or manager, there are many benefits of having a website.  Here are a few:

1. To generate awareness, exposure and extend your brand. Your website lets people know who you are and gives potential customers a feel for your restaurant, menu and atmosphere. You also have the opportunity to demonstrate to customers why your restaurant is the right choice for them.  Remember, first impressions count.  A smart, simple design will help you convey the professional-yet-appealing image you want.

You have options when it comes to creating a website.  The least expensive method is to (of course) do it yourself.  With some software, a reference guide or two, and your dedication, a person with basic computer skills can have a simple website up within a week or less.  You may also decide to use a single provider who can handle everything from domain registration and renewal to hosting, site design, development and maintenance.  Be sure to ask them if they use search Engine Optimization best practices when they build their sites and if they will help improve the search results placement of your site once it launches.

2. To provide basic information such as hours of operation, payment methods, and location. While you most likely aren’t available 24 hours a day to answer these questions, your website, aka your ‘virtual storefront,’ is always there to address visitors’ questions.

3. To enhance your competitive advantage. There is a good chance that other restaurants in your area have websites and are luring your potential business because they can be found more quickly.  Many potential customers like to “comparison shop,” researching several restaurants online before making a decision about where to eat.   Without a web presence, your restaurant may no longer be considered an option for them.  You may also miss out on being listed in local online directories that feature your competitors.Before building your website, it is a good idea to check out what your competitors are doing online.  It’s a great way to get inspiration and ideas and think about ways that you can differentiate yourself.  

4. To improve internal efficiency and customer service. Does your staff repeatedly get bombarded by the same requests over and over again?  A great way to cut down on time spent fielding issues is to publicize that information on your website.  Rather than having a potential customer call for driving directions to your restaurant, they can be downloaded by the customer from your website, saving time and hassle for both your staff and the customer.

5. To promote products or services. Many restaurants offer products or catering services in addition to their general restaurant operations.  But many of your customers don’t know this!  Assign prominent areas of your website to address the full breadth of your restaurant’s offerings and you will build greater awareness and generate more business.

6. To publish timely content such as events or promotions. What do customers love?  They love a good deal or promotion.  When you publish simple promotions, such as a downloadable coupon on your website, it keeps your restaurant at the top of your customers mind, and keeps them coming back.

7. To serve the press. In addition to serving customers, your website functions as a public relations tool.  With tight press deadlines, media professionals writing about your restaurant need things like high-quality imagery and text about your restaurant.  By making this information available on your website, you can make lives easier for the press and increase your chances of free media publicity.

8. To build a relationship with customers. A website is a great place for capturing customer feedback through comments and surveys. In addition, a clean website with regularly updated content and promotions is a place where customers return again and again – just like they will return to your restaurant.  You can cultivate and maintain a one-on-one trusting relationship by publishing a regular email newsletter that offers unique, interesting content and special deals to your subscribers.

9. To save you money. Having an online presence 24 hours a day is less expensive than printed advertising, TV Spots, mailers and nearly any other form of promotion.  And unlike the aforementioned materials, websites can be updated as often as you like.  The only type of promotion you’ll need once your website is launched is…promoting your website! 

10. To increase your business. Despite economic difficulties, customers still are going out to eat.  They are just being more careful and analytical in their restaurant selection.

As you may realize, a website is not something that you simply publish online and then ignore for several years. The Internet is ever-evolving and new opportunities, from online and mobile ordering to more sophisticated marketing ideas come up almost daily that can benefit your business.  It will benefit you in the long run to invest in your restaurant’s online presence and keep tabs on innovations and trends in restaurant website design.